Dr. Oi-Lin Chen, president of Sunrider International, has been named one of “The Most Influential Women in Direct Selling,” by the Direct Selling News. She is featured on the cover of the October 2012 issue among the “20 luminaries on the ‘front line,’ leading their companies on behalf of millions who choose direct selling as their pathway to a better life.” This issue marks the first time the face of any direct selling industry leader has graced the cover of the magazine.
In this issue, Dr. Oi-Lin Chen is featured in the special cover story in which the magazine asks the most influential women in direct selling questions about areas such as motivation, inspiration, leadership, career advice, and goals.The feature also traces the journey of Dr. Oi-Lin Chen and her husband, Dr. Tei-Fu Chen, founder and chairman of the board of Sunrider, highlighting their achievements and some of the challenges they overcame while building Sunrider into a global, multimillion-dollar company.
The story also touches on the importance of family in her life and how it has been a prime motivator along the way:
“Dr. Chen, using hands-on management skills learned while running the Utah medical clinic, steps into an operations role and helps create the kind of flexible, moneymaking opportunities mothers need. To this day, making those opportunities possible for women is her greatest motivator. ‘I’m happy to help people just like me, who take care of children and family.’”
Direct Selling News, one the most prominent and influential publications in the industry, is a full-color monthly business magazine that has been serving direct selling and network marketing executives since 2004. Each issue provides content on topics that shape the dynamics of the industry. In the June 2011 issue of the magazine, Sunrider was listed as a “DSN Global 100” company for the year 2010, signifying Sunrider’s place as one of the leading direct selling companies in the world.
For the complete online version of the October 2012 Direct Selling News, click here.